AXXZIA achieves highest-ever results finally at its Tmall, RED and Douyin Global Flagship Stores for the whole periods of “W11” 2021

At AXXZIA, our cross-border e-commerce flagship stores posted record combined results^※1 for the W11 period^※2, the largest e-commerce event in China.

・Gross Merchandise Volume (GMV): up 61% year on year
・Core products^※3 GMV: up 75% year on year
・Visitor numbers: up 105% year on year

This year, we directed our focus on livestream commerce, a key trend in Chinese e-commerce markets; this helped our company succeed in posting markedly improved year-on-year results.

Going forward, at AXXZIA we will endeavor to accurately identify the needs of Chinese customers and markets, and so further improve our results.

※1 Combined results are for our Tmall Global, RED, and Douyin flagship stores
※2 In 2021, the W11 event was held from midnight on October 20 to midnight on November 14
※3 Our core products comprise AGDrink 5th, Essence Sheet Premium, and Essence Sheet

AXXZIA
Shinjuku Sumitomo Building 35F, 2-6-1 Nishi-Shinjuku, Shinjuku-ku, Tokyo, 163-0235 Japan
URL: https://axxzia.co.jp